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There is a new form of advertising growing with great speed in the current industry and it?s called the Digital Signage. This advertising form is rocking the digital advertising wo...

Digital signage is new and experimental way to reach people when they are outside of their homes. Usually, this kind of advertisement consists of colorful banners, videos with or w...

Digital signage is a relatively new form of advertising that allows companies to use electronic screens to broadcast information, commercials, or anything else of their choosing to...

I recently received an email from a friend that made me think about how important accuracy is when communicating on a digital sign and how difficult it can be to attain. The ema...

Over the past two years, digital signage has really taken off as a new way to reach consumers when they are out of their homes. We are seeing the digital signs pop up in retail, go...

This article could just as easily have been entitled “Everybody’s talkin’ at me, I don’t hear a word they’re sayin’,” but that was already taken. So I’ll stick with “Cutting Out th...

Whenever I write these columns, I share a common predicament with those who create content for digital signs: How do I communicate my message to a mixed audience, some of whom have...

A new trend in digital signage is emerging that combines the strength of digital signs with the interactivity of digital kiosks. For many areas, such as retail shops, the sum of th...

Out-of-home advertising –the nice-sounding term for all types of advertising consumed away from home, including digital signage- is likely to become an even more important componen...

With today's technological advancement, businesses, advertisers, and marketers alike are all looking for new, attention grabbing, cost effective ways to advertise their products an...

Digital Signage: An Overview Digital signage is the use of digitally powered signs (such as plasma display panels, liquid crystal displays (LCDs), kiosk stations, computer monitor...

"Just what do you think you're doing, Dave?" Those words, made famous by the artificially intelligent computer HAL 9000 in Stanley Kubrick's "2001: A Space Odyssey" resound in my e...

Frequent hotel guests are becoming more familiar with the growing presence of digital signs in lobbies, near hotel restaurants and bars and even outside meeting rooms. That's no...

Hotels typically lag behind other industries in terms of technology spending. Capital investment is directed toward adding better amenities or renovating the property in efforts to...

Jerusalem, Israel- Screen Expo in association with Minicom Advanced Systems are to present the first ever digital signage showcase at this year's largest digital signage ev...

Jerusalem , Israel- Minicom Advanced Systems is set to reveal two new player-to-screen digital signage solutions ; a long-range extender and an advanced distribution system...

The concept of advertising with media outside of the home gained a good degree of notoriety Sunday in The Los Angeles Times with a major article by staff writer Alana Semuels. ...

When I think about digital signage, I'm sometimes reminded of the perpetually hungry, ever-growing plant from the musical "Little Shop of Horrors." You might remember tha...