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Do Your Speeches Knock 'em Dead?

The butterflies started as you turned off the alarm this morning. Your appetite gone, you managed to swallow half a piece of toast and a gulp of coffee before leaving for work. The commute seemed abnormally quick as you find yourself walking in t

o the office. The cold sweat begins as your butterflies intensify. A co-worker notices your color and comments, "You don't look so good. Are you feeling okay?" You glance at your watch. The presentation will begin in ten minutes.

Of course you're not okay! Standing up and speaking in front of an audience is one of the most unnatural and truly frightening experiences anyone will ever have. And now it is your turn.

The fear and discomfort that so many people associate with public speaking is directly rooted in a lack of confidence and experience. As odd as it may seem, the only tried-and-true method for overcoming this fear and truly excelling at public speaking is to force yourself to do it repeatedly. Given the proper guidance and quality tips, your abilities will begin to improve. Increased ability coupled with increased experience will build confidence, which will automatically increase the quality even more. From that point on, a snowball effect is inevitable.

Very few people have any interest at all in making their careers out of public speaking; however, even fewer people can expect to make it through their careers without some public speaking being required. Therefore, the basic concepts governing high-quality public speaking (and the "insider secrets" of people who have been there) should be of vital interest to everyone.

Whether your audience fills a stadium, an auditorium or a boardroom, your goal should always be to knock ?em dead! Make sure no one ever leaves your speech or presentation with a question mark floating over their head. Grab their attention at the first word, and never let it go. Leave them wanting more.

All of this is not only possible, but also necessary if you wish to be effective when you open your mouth in front of two or more people. With your reputation on the line in front of an audience who may or may not care about your future, the need for quality is evident.

"An audience will only remember one thing from a forgettable speech," stated professional speech writer, Justin Lambert, "and that is the speaker." The importance of mastering this skill cannot be stressed enough.

Do your speeches knock ?em dead?


Justin Lambert is the owner and toughest critic of CopyGhost, a copywriting and ghostwriting firm serving businesses of all sizes.  Public speaking, a CopyGhost specialty, has long proven itself effective in promoting a business and building the reputations of principle executives.  Visit www.copyghost.com to subscribe to the FREE e-newsletter, Connexion, providing tips and tricks to improve your business communications skills!
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